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Before you invest

Test the Polish market through conversations.

We'll establish who might buy your offering, assess competitors and hear from potential customers. Then we'll recommend the next step.

Modern office buildings in Kraków
KRAKÓW · POLAND

Data, insights from conversations and a list of companies worth approaching.

Example brief

Do Polish companies in our segment need this product?

We base decisions on more than desk research. We assess the market, identify people to approach and ask companies about real needs and how they buy.

EXAMPLE PROJECT
  1. Whom to ask

    We define segments, company criteria and the roles influencing a purchase.

  2. What the market says

    We compare your offering with competitors and hold conversations based on agreed questions.

  3. What to do next

    We distinguish confirmed signals from assumptions and identify companies for initial contact.

TO INFORM YOUR DECISION

A segment map, findings from conversations, a company list and clear questions for the next test.

Scope of work

We research what matters to the decision.

  • Customer segments and outreach channels
  • Competitors, offerings and price levels
  • Companies matching your customer profile
  • People influencing the purchase
  • Interviews and telephone conversations
  • Testing interest in your offering
How we work

From a question to market conversations.

  1. We agree the decision the research should inform.

  2. We build a market map and a company list to verify.

  3. We talk to selected market participants.

  4. We present findings and propose the next test.

What you receive

Information for your decision — and your next steps.

  • A map of segments and competitors
  • A list of companies and people to approach
  • Findings from conversations
  • The next step to test
Start with a task

Tell us what you want to achieve.

You do not need a finished plan. We will agree the first step and the right scope of work.

Let's talk